• Improving Storm Response: The Role of SaaS Solutions for Utilities

    A SaaS solution transforms storm response tracking for one utility in the south-central U.S. region.
    June 23, 2025
    8 min read

    For utilities, reliability is everything. So, when there's a storm event causing an outage, every second counts. What’s needed is rapid, responsive storm and disaster recovery.

    Yet, for many utilities, it can be challenging and even chaotic to allocate resources and effectively manage emergency response. This is especially true when storm response management spans multiple departments and operation centers.

    Why Utilities Need Better Visibility and Operational Clarity

    Despite sophisticated situational awareness and storm-tracking tools, the crucial tasks of assigning, tracking and pivoting in-the-field assignments often lie outside the realm of these tools. Often, storm response management is a maze of disparate software applications, online spreadsheets, text and phone messages and manual processes.

    The lack of an integrated tracking system can make managing storm response feel like navigating a hurricane with only a handheld compass. Even worse, this methodology can slow down response time when it matters most.

    Without full visibility into what’s happening, where, and with whom, utilities risk becoming like their outage customers —operating in the dark. So, when it comes to storm response, visibility is key to smarter decision-making.

    Fortunately for a major utility operating in the south-central region of the United States, they found the missing piece to their emergency preparedness puzzle: an enterprise-wide Software as a Service (SaaS) solution.

    The Storm Response Challenge: Integrated, Real-Time Tracking

    The stakes are high when it comes to storm response. In addition to the physical ramifications of a storm, utilities also are working to keep customers satisfied, concerned about complying with state and federal regulations and dealing with safety concerns for property, personnel and the public.

    This utility, located in one of the highest storm regions of the country, was looking for operational clarity, workflow automation and decision-support tools. Specifically, they wanted to trade their traditional response efforts for well-orchestrated restoration campaigns — all without the need to cobble together spreadsheets, documents and various and sundry computer-based programs.

    So, they turned to one of their existing partners, the Davey Resource Group (DRG), for help.

    “The utility’s tree crews had been using our SaaS platform, ResourceKeeper, for routine maintenance for many years,” said DRG Manager of Technology Justin Walters. “But the biggest gap — through no fault of their own — was with outages. They're located in a very high storm area, so it’s a constant battle to improve storm response.”

    Until recently, the utility was relying on a complicated system involving a CADS, or computer-aided dispatching service, along with a nonintegrated separate software solution for field personnel. It was a highly labor-intensive and less-than-effective process.

    “Their process involved driving the circuit, locating the outage, plotting it in one software, sending it back to GIS, then updating it in CADS, and so on,” says Walters. “They’re a long-standing partner for utility vegetation management, so they were already using ResourceKeeper for veg management but not for storm response. Instead, their struggle was with an in-house built and supported collection software. These separate processes and software platforms were slowing their storm response down because they couldn’t do all the workflows they needed to through it. So, we talked about a single-source solution, a hub, if you will, that could lead to better efficiency. The rest, as they say, is history.”

    A SaaS Solution for Storm Work

    Walters and others on the DRG team introduced the utility to ResourceKeeper’s storm work capabilities within its paperless suite of tools.

    “Every utility has a protocol about what they deploy when there’s a storm event,” said Darik Warnke, manager of sales and narketing for DRG Utility Vegetation Management (UVM). “They use various software solutions to pull the information they’re collecting, whether that means downed lines, uprooted trees about to fall on the lines, live lines on the ground and the like. With ResourceKeeper, utilities can track, manage, assign and locate all the events and the issues they need to address from a storm perspective. It’s a technology-based solution with a mobile app designed for real-time data collection. For utilities, it can help support operations, guide management decisions and protect their investments. Plus, it can be scaled to any utility’s unique organizational structure and specifications.”

    Here's how it works: The utility quickly and easily sends information through ResourceKeeper, dispatching storm work to tree crews, foresters or whoever needs it. Field personnel complete their tasks using the mobile app. Then the software automatically sends that information back to the outage management system (OMS) where it’s marked as complete before continuing through the rest of the utility’s workflow.

    Because it integrates with their OMS, the SaaS solution not only supports customer ticket and outage investigations and response, but it also gives the utility advanced reporting capabilities and an even bigger benefit, analytics.

    "Being able to look at peaks and valleys, minutes interrupted, how much work is accomplished by bucket crews versus manual crews, there's a lot you can extrapolate from the data," Walters said. "The analytics can also help decision-makers see trends over time, year-over-year, chart the leading causes of outages and document reliability metrics for regulatory compliance. Of course, we're continually adding in data science behind the scenes, building out new correlations to further enhance the usefulness of the data."

    Implemented in 2024, the results have already exceeded the utility’s expectations. So far, they’ve lowered restoration times, optimized resource deployment and achieved a level of operational intelligence that has transformed their data into a more powerful storm response tool.

    Is Technology the Answer to Improving Storm Response?

    It’s no secret that utilities are continually on the lookout for ways to improve reliability in the face of increasingly more (and more severe) weather events. Fortunately, advanced technologies, such as SaaS platforms, are making a profound difference in how utilities can prepare for, respond to, and mitigate storm-related disruptions.

    “A SaaS platform that transforms disparate workflows into a coordinated response has the potential to empower utilities now and for the long term," Walters said. "The key is to implement advanced technologies that can be integrated with legacy systems so the utility can take a more proactive approach to storm response. Ultimately, utilities will want a solution that helps them minimize downtime, optimize resource allocation and ensure critical infrastructure resilience.”

     

    About the Author

    Jill Rebuck

    Jill Rebuck ([email protected]) is a senior project manager in corporate communications for The Davey Tree Expert Company, an employee-owned corporation that provides research-driven tree services, grounds maintenance and environmental and utility infrastructure consulting for residential, utility, commercial and environmental partners in the United States and Canada. Rebuck is a graduate of Kent State University in Kent, Ohio, and holds a bachelor’s degree in public relations. She resides in Akron, Ohio.

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