The bright yellow goalposts flanking an interstate highway in Canton, Ohio, are actually transmission towers. The already iconic 80-ft (24-m)-tall goalposts arose during the summer of 2016 in response to a challenge by Hall of Fame planners who wondered if American Electric Power Transmission, POWER Engineers Inc. and Valmont Utility engineers, who were collaborating on a 69-kV rebuild near the gridiron landmark, could build football-themed transmission structures where the conductors would span I-77. The engineers could have punted. Instead, they huddled to create a distinctively playful structure with utilitarian function and commercial possibilities.
For further information on the project, see "Memorable Structures," originally featured in the November issue of Transmission & Distribution World magazine.