WEBINAR

Utilities Boost Satisfaction, Cut Costs with Text Messaging

Text messaging isn’t just for reminders—it's helping utilities boost satisfaction, reduce costs, and prevent outages. Learn how smart messaging strategies are transforming customer engagement and operations.

July 29, 2025

6:00 PM UTC

1 hour

Sponsored by

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Summary

Discover how innovative text messaging strategies are transforming utility operations, delivering higher customer satisfaction and measurable cost savings. In this insightful webinar, you'll learn how forward-thinking utilities are using smart, two-way messaging to solve communication challenges and turn them into operational wins. From slashing inbound calls during outages by over 70% to preventing rolling blackouts with dynamic load control, these proven strategies are redefining customer engagement.

You’ll gain actionable insights into how utilities are leveraging text messaging to:

Accelerate payment collections
Turn storm alerts into satisfaction boosters
Build stronger customer loyalty
Cut operating costs through automation and targeted communication

Backed by real-world case studies, this session will equip you with the tools to enhance your communication strategy and give your utility the competitive edge it needs in today’s demanding market.

Speakers

Mike Berry

Marketing & Communications

C&L Electric Cooperative Corporation | C&L Broadband Connect, LLC

Mike Berry has been with C&L Electric Cooperative for 10 years, with five years in Member Services building strong relationships and five years in Marketing Communications enhancing the cooperative's strategic outreach. Previously, Mike worked in retail marketing and project management, bringing expertise and a community-focused approach to his leadership role.

Christy Tucker

IT Specialist

C&L Electric Cooperative Corporation | C&L Broadband Connect, LLC

Christy Tucker, a dedicated IT Specialist with a solid background in technology and problem-solving skills, has been with C&L Electric Cooperative for 17 years.

Kristen Thorne

Director of Member Services

Southern Pine Electric

Kristen Thorne is the Director of Member Services at Southern Pine Electric of Mississippi and has been with the cooperative 16 years. As the Director of Member Services, Kristen oversees the billing, collections, and accounts receivable functions of Southern Pine. One of Kristen's primary objectives is continually enhancing Member Services by providing members with the most efficient tools to stay engaged with the cooperative and remain updated. These tools include IVR, text messaging, and the Southern Pine app.

Justin Stroupe

Operational Technology Manager

New Braunfels Utilities

Justin holds the position of Operational Technology Manager for New Braunfels Utilities, a municipal utility that provides electricity, water, and wastewater services. Justin is responsible for NBU’s Control Center, Supervisory Control and Data Acquisition (SCADA) teams, and the Automated Metering Infrastructure (AMI). Justin has been with NBU for 10 years.

Richard Papa

General Manager

TextPower an ARCOS Company

Richard Papa, General Manager at TextPower, is a seasoned executive with over a decade of leadership experience across multiple organizations. He has successfully led cross-functional teams and driven enterprise-wide initiatives focused on operational excellence and strategic innovation.

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